
Every year, over 10 million tourists visit Pattaya — a coastal city stretching 15 kilometres along the Gulf of Thailand. Each district has its own unique atmosphere: from the lively city centre with bars and shopping malls to the tranquil beaches of Jomtien and the secluded villas of Bang Saray. Your choice of area depends on what you’re looking for — nightlife, family seaside relaxation, or apartments with sunset views.

Bang Tao is a highly popular and rapidly developing area in Phuket. Its appeal lies not only in the beauty of its namesake beach, but also in the attractive offers available from developers during the initial sales stage of new hotels and residential complexes that are being built here.

Kathu has historically been home to wealthy Thais and first-generation expats with above-average income. Its convenient transport links and comfortable housing, surrounded by golf courses, continue to attract foreigners. In the past, Kathu only had private houses, but in recent years, modern multi-family condominiums have been added to the housing stock, aimed at a younger clientele and more affordable prices.

Laguna Phuket is situated in Choeng Thale sub-district of Phuket province, in the central part of the island. It overlooks Bang Tao and Layan beaches to the west. The Laguna Phuket integrated resort complex was constructed around 30 years ago and has since become a symbol of luxury living in Phuket.

Rawai is situated in the southernmost part of the island, a popular destination for expatriates from various countries. Travellers are drawn to Rawai’s multicultural community and way of life, which offers more than just a holiday in Phuket. Additionally, the stunning Nai Harn beach nearby is widely regarded as one of the island’s main attractions.

Patong is widely recognised as the main centre of nightlife in Phuket and a symbol of Thai tourism. During the day, it is a quiet town on the west coast, nestled around a bay. As night falls, Patong transforms into a bustling hub of entertainment, with bars, cafes, tourist shops, massage parlours, and barbershops opening up on every corner.

Kamala has long been a popular destination for wealthy foreigners seeking a peaceful lifestyle, and it continues to maintain its reputation as a tranquil corner of Phuket. It is located in the Kathu district, but it has a similar vibe to Bang Tao, albeit in a more condensed form. Kamala is surrounded by lush mountains to the north, east, and south, while the western part features a charming bay with a beautiful sandy beach.

Resort investment properties in Phuket can generate high rental yields of 5–7% per annum for their owners.
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High-quality school education is a decisive factor for expats with families considering a move to another country. In this regard, Phuket is the only tropical resort in Thailand suitable for extended family stays. For more than 30 years, Phuket has developed as a destination for holidays and winter stays for affluent foreigners.

Wichit is an area in Phuket, situated between Chalong and Phuket Town. The boundaries of Wichit are blurred in the minds of its residents as it merges organically with its neighbouring areas to the north and south.

The Karon area, which includes Karon, Kata and Kata Noi beaches, has been a popular family holiday destination for many years. Visitors can enjoy the soft sandy beach during the day and dine at one of the many fresh seafood restaurants in the evening, all within walking distance. Although once a favourite of Scandinavian tourists, Karon has become increasingly popular with Russian tourists in recent years.

For foreign tourists, Phuket is often associated with its snow-white beaches and karst cliffs of Phang Nga Bay. However, for Thai tourists, the historical centre of Phuket Town holds greater significance. The old town is built in the Sino-Portuguese colonial style, which was brought over by the descendants of Chinese emigrants from Malacca and Singapore.

Mai Khao Beach is the longest beach in Phuket. If you are planning a holiday in Phuket and want to spend two weeks in silence in a villa with the sea right outside your door, then Mai Khao should be your destination.

Surin is situated between Bang Tao and Kamala and shares many features with its neighbours, making it an ideal destination for tourism or a comfortable winter or permanent residence in a resort-style setting, provided there is no need to transport children to school.

Nai Harn Beach is a popular attraction for tourists visiting Rawai and the southern part of Phuket. It is also a favourite destination for winter visitors and expats living in Chalong due to its proximity.